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Mike Montague interviews Alon Alroy, co-founder of Bizzabo and author of Event Success, on How to Succeed at Events.

Find Alon at 

Get the book Event Success here: 

In this episode:

  • The best attitude, behavior, and technique on how to succeed at events
  • Trends in the event industry
  • Don’t just go back to how you did in-person events in 2019
  • Post pandemic – have a plan A, B, C, and D
  • Use “selective hearing” on feedback from your event
  • How to determine the ROI and the ROA of your event
  • Personalize the experience for your customers
  • Segment your customers


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